Now It’s Easier Than Ever to Rickroll Your Online Friends
It’s a cliche as old as time, linking what sounds like an amazing video about this leaked game or that upcoming movie or those Swedish models, and instead the anxious web user finds themselves watching Rick Astley’s “Never Gonna Give You Up”, a cheesey 80’s song. It’s so common a phenomenon, that it has it’s own name “rickrolling”.
Well, MTV finally pulled their head out of their bad reality-tv laden arse and created MTV Music, a music video site that makes it easier than ever to trick your friends into watching bad eighties rock.
As a teenager I was in a family that didn’t really encourage rock music, let alone have the spare funds to waste on cable television, so I missed out on a lot of common reference points for pop culture. Now no longer! I can go watch all the pink and neon blue videos of the past. Even better, I can embed these gems of the codpiece era in blog posts, making other people suffer with me (or unsubscribe from my blog, I suppose.)
Welcome back to relevance, MTV.